JUSTINE LATOUR
Before Christianity put down its roots through Europe, there was such a thing as an unadorned, unadulterated female nude. Indeed during the time of Ancient Greece, women’s bodies were not a thing of shame or disgust, but rather something that was celebrated in all of its glory. However, Christian beliefs dating back to the Old Testament have had a profound impact on the way that we think of ourselves, and our bodies. In today’s society, laws concerning decency and obscenity have made us to believe that female nakedness is sinful, ugly and evil. Au Natural, a five look art-to-wear collection, hopes to dispute these common views concerning nudity, and also highlight issues of gender inequality in current censorship laws and policies. Consisting of three dimensional construction, print and transparency, Au Natural looks to exhibit the natural body in a celebratory and beautiful way, and inspire positive outlooks and opinions surrounding the female nude.
ARTIST BIOGRAPHY
Justine Latour is a Toronto-based multidisciplinary artist, and recent graduate from the Fashion Design program at Ryerson University. Central to her work is a drive to make statements, push boundaries, and provoke reactions regarding feminist issues, specifically concerning the human figure. The conceptual basis of her work is explored through a combination of collage, craftsmanship and digital design techniques. She’s a millennial artiste with 21st century sensibilities, tools and training that empower her to pursue all manners of projects.
PARTNERS
Runway Partners
Lashgod
Hair Direction
Makeup Direction
Event Partners
Promise
David Cash
Divi Case Study
The Challenge
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The Solution
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Corporate Rebranding
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Website Redesign
Day Turnaround
Amazing Result
Mobile Site Boosted Sales By 50%
Mobile Refresh
Rebuilt From the Inside Out
Extensive Demographic Studies
- Mobile Sales 80%
- Website Traffic 50%
- Conversion Rate 75%
- Email Subscribers 60%